Cinemorphosis

Tag: health

  • Rising Above the Wreckage: Finding Meaning in the Broken Phase

    Rising Above the Wreckage: Finding Meaning in the Broken Phase

    For the last several years, I have been haunted by the lines of Yeats’s poem The Second Coming: “the center will not hold; anarchy is loosed upon the world.” A.I., deepfakes, the social media fever swamp, and deranged populists seem to have splattered into a chaotic universe. It’s tempting to surrender to nihilism, declare it all over, and use that declaration as an excuse to live with reckless disregard—eat chocolate cake three times a day and go completely to pot.

    But I know that impulse is folly. Viktor Frankl is right: we don’t get to choose the meaning of our lives. Life presents challenges within our particular circumstances that force us to rise up, stand to attention, and embrace the meaning laid before us. To live this way is to live in kairos—meaningful time.

    So what does it mean to rise above? What are the circumstances we now inhabit? These questions animate Alana Newhouse’s essay “Everything Is Broken.” Written ten months after the pandemic, in January 2021, Newhouse and her husband know something is wrong with their newborn son but cannot get answers from the medical establishment as they undergo what she calls a “Kafkaesque medical mystery journey.” By sheer luck, they finally discover their son’s rare disease. When they ask a family friend, physician Norman Doidge, why so many medical “experts” failed to diagnose it, he delivers the following diatribe:

    “There are still many good individuals involved in medicine, but the American medical system is profoundly broken. When you look at the rate of medical error—it’s now the third leading cause of death in the U.S.—the overmedication, creation of addiction, the quick-fix mentality, not funding the poor, quotas to admit from ERs, needless operations, the monetization of illness vs. health, the monetization of side effects, a peer review system run by journals paid for by Big Pharma, the destruction of the health of doctors and nurses themselves by administrators, who demand that they rush through 10-minute patient visits, when so often an hour or more is required, and which means that in order to be ‘successful,’ doctors must overlook complexity rather than search for it . . . Alana, the unique thing here isn’t that you fell down so many rabbit holes. What’s unique is that you found your way out at all.”

    After diagnosing the ills of medicine, Norman pivots to journalism. Aware he is speaking to two journalists, he asks: “Now, can I ask you two something? How come so much of the journalism I read seems like garbage?”

    Realizing the truth of Norman’s rant, Alana wonders if not just medicine and journalism, but everything, is broken. She resists the thought as hyperbolic, even doomsday, but after reflection she concludes: the center isn’t holding; anarchy has indeed been loosed upon the world. The institutions that once gave us sense, order, and trust are fractured.

    When did the fracturing begin? She traces it back to the 1970s, when business lowered labor costs with “labor-saving technology” and offshore jobs. The tech revolution followed, making the American Dream more precarious than ever. As workers were paid less and less, they entered what she calls a condition of flatness—a hollowed uniformity in which institutions persist yet fail in eerily similar ways.

    We now live in an age of commodified experience—flat, Uncanny Valley-like, predictable. In a state of flatness, critical thinking atrophies and people can be led to believe almost anything: that Iran is trustworthy, that there are no biological differences because gender is purely social construction, or that tech lords can transfer massive assets to themselves and polarize society without consequence. She writes, “Seduced by convenience, we end up paying for the flattening of our own lives.” Stupid ideas proliferate because flatness produces stupidity.

    Newhouse reserves most of her ire for the Woke as the source of stupidity, which to my consternation means she leaves equally idiotic Right-wing trolls comparatively unscathed. Still, her central thesis—that we are in a Broken Phase, that cycles of collapse are part of the human condition, and that our current state is not permanent—gives me a measure of comfort. It reminds me to be strong, to rise up, and to embrace a life of meaning.

  • Will Optimization Kill the Joy of Mechanical Watches?

    Will Optimization Kill the Joy of Mechanical Watches?

    Sometimes I wonder how technology might assassinate my love for timepieces. Picture this: a $200 spool of 3-D printer feedstock spits out your $10,000 grail watch. Eight years later, when the mechanical movement needs servicing, you don’t take it to a watchmaker—you print another.

    If watch-printing is as easy as making pancakes, I’d have thousands. Would I be happy? No. I’d be the spoiled rich kid sulking in his palatial bedroom because Mom and Dad bought him every toy but a bazooka.

    “Son, I bought you everything.”
    “But I want a bazooka.”
    “They’re illegal.”
    “I don’t care!”

    When everything is instant, the “holy grail” becomes an inside joke. The magic dies in the flood of abundance. Just ask the diamond industry. Lab-grown stones are flawless, cheap, and undetectable to the human eye—obliterating the romance of bankrupting yourself for an engagement ring. Watches could be next.

    And that’s just one front. On another, tech billionaires are funding biohackers to keep us ticking for 900 years. If I’m going to live to 85, time feels urgent. If I’m going to live to 900, time is a leisurely brunch. Chronological time starts to matter less than biological time—the wear and tear written in my cells.

    In that world, your Rolex Submariner won’t tell you what matters. Your doctor-prescribed smartwatch will, tracking cardiovascular vitality, antioxidant levels, and the sorry truth of your lifestyle choices. Refuse to wear it, and your insurance premiums explode tenfold or you’re cut off entirely. Privacy? Gone. Your vitals are known to your insurer, employer, spouse, dating app matches, and the guy at your gym checking your actuarial risk.

    When the mechanical watch dies, so does your privacy. And somewhere, Dale Gribble from King of the Hill is finding the conspiracy angle.

    Give it five years. Our “watch collector meet-up” will look more like group therapy for mechanical-watch dinosaurs funding their therapists instead of their ADs. But fear not—obsession never dies, it just changes costume. Post-watch, your new drug will be optimization.

    You’ll strap on your OnePlus Watch 3, buy a $2,600 CAROL resistance bike, and simulate being chased by a saber-toothed tiger because “hormesis”—that holy word—demands mild ordeals to make you live forever. Resistance intervals, intermittent fasting, cold plunges. Goodbye winding bezels; hello gamified cell stress.

    Our poster boy? Bryan Johnson—the billionaire fasting himself pale, zapping his groin nightly to maintain the virility of a high school quarterback. Critics say he looks like a vampire who’s just failed a blood test. I say he’s the future. Picture him at 200, marrying a 20-year-old and siring a brood. Male Potency and Reproductive Success: the distilled recipe for happiness.

    Except I’m kidding. The truth: peer-reviewed science says we might beat the big killers before 90—heart disease, cancer, stroke, Alzheimer’s—but the biological ceiling is still ~100. Eventually your organs quit. All the optimization in the world won’t rewrite that.

    As a watch obsessive, I know the tyranny of time. The biohackers are fixated on biological time as if it’s the only kind that matters. But the Greeks knew a third: kairos—the moment saturated with meaning, purpose, connection. All the Bryan Johnsons in the world can’t 3-D print that.

    Live 200 years without kairos and you’re not a winner; you’re a remake of Citizen Kane with a garage full of exotic cars and no friends.

    A long time ago, a friend told me about the night cocaine hollowed him out so completely that he didn’t care his best friend was kissing his girlfriend. Then a voice in his head said, “Dude, you should care.” He went to rehab the next day. That’s soul work.

    And that’s what’s missing from the longevity cult: soul work. Without it, all the tech, watches, and optimized mitochondria in the world are just a shiny grift.

  • Hawaiian Vacations Are About Stepping Outside the Clock and Cheating Death

    Hawaiian Vacations Are About Stepping Outside the Clock and Cheating Death

    Spend a week with your family in Hawaii and you slip into a parallel time zone—one that ignores clocks altogether.

    It starts the moment you survive five airborne hours in a 400-million-dollar jet. You land feeling like Superman, minus the cape and plus a mild dehydration headache. Within 24 hours, you’re barefoot, in swim trunks, marinating in mai tais, spooning loco moco into your face, and demolishing lilikoi pies. The weather is so perfect it feels like it was made to flatter you personally. Sunsets become private screenings. You have no deadlines, no alarms, no reason to measure the day except by the height of the tide or the level in your glass.

    In this dimension, you’re not just on vacation—you’ve stepped outside of time. And outside of time means outside of death. Some corner of your brain starts whispering that you’re untouchable. Immortal.

    That’s when the trouble starts.

    The thought of getting back on a plane becomes revolting. It’s not just leaving Hawaii—it’s leaving Sacred Time and returning to Profane Time. Back to the grind where schedules nag and mortality hides in every bathroom mirror.

    Even after you land at home, you’re not really home. You’re in a kind of sun-drunk denial, still hearing the ocean in your ears while the neighbor’s leaf blower whines outside. The older you get, the worse the hangover—because you know the clock is running, and the illusion of timelessness is an intoxicant more potent than any cocktail with a paper umbrella.

    And then it’s over. You reenter the machine. Days are counted in emails, not waves. The tan fades, and with it the fantasy that you’ve cheated the countdown. That’s the real brutality of reentry—not the weather, but the eviction notice from the one place that convinced you, however briefly, that you could live forever.

    So yes, I’m already searching for Big Island resorts. It’s not wanderlust—it’s a hunt for my next fix of immortality. And I know the danger. One day I might just stay.

  • The French Toast Zone and Other Dangerous Places

    The French Toast Zone and Other Dangerous Places

    Recently, I watched the new King of the Hill, where the gang has aged into the gentle patina of later life. In one scene, Hank, Peggy, and Bobby are seated at the kitchen table, devouring what looked like French toast or chocolate chip pancakes—something golden, sweet, and unapologetically bad for you. It was an ordinary family breakfast, the kind you imagine smelling from three houses away. Watching it felt like slipping into a warm bath of contentment. These were normal people, enjoying themselves, at ease in the sacred space I call the French Toast Zone.

    The French Toast Zone is the place where life is easy, breakfast is decadent, and you’re at peace with your waistline, your arteries, and your eventual mortality. But step into the biomarker minefield—calories counted, protein ratios calibrated, insulin spikes plotted like military campaigns—and you’re in the Restriction Zone. The mood shifts. Every bite is an act of negotiation with your cholesterol, your bathroom scale, and the grim actuarial math of your lifespan.

    Real life, of course, is not an all-inclusive stay in either zone. Most of us shuttle back and forth—half saint, half sinner—forever bargaining between the delights of German chocolate cake and the promise of three extra years of foggy-eyed longevity. Too much denial, and you die having lived as a monk in a bakery you never entered. Too much indulgence, and you’re trapped on the hedonic treadmill, sprinting after pleasures that get smaller the closer you get.

    Some people manage this dance effortlessly. They live in homeostasis, exercising moderation as naturally as breathing. I have never been one of these blessed creatures. As a teenage bodybuilder who saw biceps as salvation from low self-esteem, I learned early that moderation was for other people. My internal wiring is a one-way circuit from obsession to burnout and back again. I am, in short, Extreme Man.

    Extreme Man has his own archetype—a tragic, sweaty figure charging at his chosen folly until he mutates into something grotesque. Then comes the epiphany, the Damascus jolt that scrambles his molecules and sends him hurtling into a new life mission. It could be religion, music, bodybuilding, stamp collecting—doesn’t matter. Once the lightning strikes, moderation becomes an obscenity. He must convert the world.

    When I was a teenage Olympic weightlifter, I preached squats with the fervor of a street-corner prophet, convinced proper form could change lives. My audience—bewildered, politely nodding—failed to share my revelation. Some Extremes get written off as harmless cranks. Others, gifted with charisma, build religions followed by millions.

    The homeostatic types are often immune to these evangelists. They are already content. But for those of us who never knew balance, the siren call of radical change is intoxicating. We cling to the hope that the right transformation will lift us out of our malaise.

    Neither camp is wholly admirable. The balanced can model moderation—or smug mediocrity. The Extremes can inspire reinvention—or display unhinged egotism. The truth is in the messy middle, where both tendencies collide, and if you’re lucky, you learn from both without being consumed by either.

  • The Farmer’s Walk of Shame and Glory

    The Farmer’s Walk of Shame and Glory

    At thirteen, I became an Olympic weightlifter—because what else does a wiry, overachieving kid from suburban California do when puberty arrives like a freight train full of testosterone and insecurity? My coach, Lou Kruk, had the gruff certainty of a war general. His command: Squats. Lots of them. Squats were the foundation, the gospel, the holy writ. Lou didn’t care if your femurs screamed or your glutes cried for mercy—he wanted you buried under iron like a potato under mulch.

    And I obeyed. I squatted in the gym. I squatted while playing goalie in soccer. I squatted in line during PE roll call, waiting for Ernie Silvera to butcher yet another attendance list. I even squatted in front of my locker, hoping posture would hide the acne. Eventually, the kids at Earl Warren Junior High stopped calling me by my name. I was simply: Squats.

    But here’s the thing: squats weren’t just reps. They were a romantic infatuation with self-improvement. A ritual. A sacrament. I didn’t fall into squats—I plunged, like a lovesick poet into madness.

    Fast-forward to middle age—forty years and one mid-life crisis later—I traded barbell bravado for kettlebells and met a new myth: the Turkish Get-Up. It felt like choreography from some warrior ballet: lie down like a slain gladiator, then rise with a kettlebell overhead like a triumphant god reanimating himself for vengeance.

    Then came the Farmer’s Walk, and I was undone.

    Here’s the scene: I grab a 48-pound kettlebell in one hand, a 53-pounder in the other, and saunter out of my garage barefoot like a lunatic monk of pain. I circle my Honda Accord, not for superstition, but for symmetry. Then I march around the front lawn, beads of sweat trickling down my temples, tank top clinging to my body like a polyester declaration of war.

    The burn in my delts and forearms? Biblical. Especially when I’ve just finished kettlebell swings and around-the-worlds like some masochistic circus act.

    Why do I love the Farmer’s Walk?

    First: its austere simplicity. It’s manual labor disguised as exercise. I’m hauling metaphorical water, carrying invisible suitcases packed with existential weight.

    Second: it taps into a fantasy. I imagine I’m a young, vigorous farmhand, righteous and virtuous, about to earn a sizzling plate of bacon and eggs just for showing up to life.

    Third: it’s primal. I’m walking twin beasts, two snarling metal bulldogs, and I’m the alpha. My heart rate spikes, my skin gleams, and I feel, absurdly, alive.

    But with greatness comes peril. I go barefoot, which means one mistimed drop and I’m dialing podiatry from the ER. If I stub my toe, I’ll be hobbling like a Dickensian orphan. Then there’s the risk of dinging my Accord, which would be both tragic and hilarious.

    Yet the greatest threat isn’t physical—it’s psychological. I am, without a doubt, the neighborhood oddity.

    My neighbors stare. They whisper:

    “What’s he trying to prove?”
    “Is he unraveling?”
    “Is this a cry for help or a cry for gains?”
    “Why doesn’t he take up pickleball like a normal old man?”
    “Oh dear, that poor wife.”

    But despite the scrutiny, I press on. I rise each morning with the enthusiasm of a caffeinated Spartan. I brew my coffee, stir my buckwheat groats, and prepare for my ritual. And when it’s time to perform my ceremonial promenade across the lawn, kettlebells in hand and sweat on brow, I do so with one thought:

    Let them watch.

  • The Unspeakable Miracle of the Clean Break

    The Unspeakable Miracle of the Clean Break

    I stopped buying toilet paper three months ago. Not as an act of rebellion or eco-virtue—just as a natural consequence of no longer needing it. At first, I thought it was a fluke. But week after week, the same strange reality: quick, frictionless exits from the bathroom with nothing left to wipe. Naturally, I retraced my steps. What had changed?

    Breakfast, for starters. I began eating buckwheat groats—just under half a cup—bathed in soy milk, whey protein, and a handful of berries. Think monk breakfast with gym-bro toppings. At lunch, I ditched meat and tinned fish in favor of twelve ounces of super-firm tofu atop a cucumber salad, dressed with Greek yogurt, nutritional yeast, and whatever herbs made me feel like I was living in Tuscany.

    Dinner? Whatever my wife cooks. I’m not a monster.

    Of course, the hero here is the buckwheat. It isn’t wheat, not really—it’s a seed masquerading as a grain, gloriously gluten-free and loaded with insoluble fiber and resistant starch. In less science-y terms: it bulks, it sweeps, it feeds your gut’s good guys, and it delivers the elusive clean break. The kind of bathroom visit where nothing lingers—physically or emotionally.

    Then there’s the tofu. It doesn’t showboat. It doesn’t need to. Its gift is its non-disruption. High in protein, low in drama, tofu is the digestive equivalent of a self-driving electric car. It quietly replaces the gut’s old sputtering engine, the one bogged down by greasy meats and dairy sabotage, and makes everything hum.

    Put the two together, and suddenly, bathroom time became… efficient. Minimal. Almost elegant. No TP required. Just a moment of stunned gratitude, a small prayer to the intestinal gods, and a confused gaze into the middle distance: Did I just hack the human body?

    And then came the real question: Do I tell people?

    Because while we’ll chat endlessly about protein macros, creatine, cholesterol, and God help us, cold plunges—we go silent on the topic of TP use and the miracle of no longer needing it. And yet, so many are secretly miserable. The bloating, the straining, the endless wiping. And here I am with the holy grail—and I’m supposed to stay quiet?

    No, I won’t promise this will work for everyone. But if you’re even slightly intrigued by the promise of digestive liberation, consider the humble buckwheat. Consider the tofu. And maybe, just maybe, you’ll find yourself typing from a place of lightness, efficiency, and radiant intestinal peace.

  • What Fifty Years of a High-Protein Diet Taught Me

    What Fifty Years of a High-Protein Diet Taught Me

    These days, there’s no shortage of content promising health, strength, and longevity through high-protein diets. Everyone’s got a take. I can only give you mine—earned through fifty years of trial, sweat, and a steady stream of protein powder.

    I first learned the value of protein in 1974. I was thirteen, a Junior Olympic weightlifter, and determined not to be outlifted by anyone with better genetics or better snacks. I made it my mission to eat no fewer than 160 grams of protein a day. That habit never left. For the past five decades—save for the occasional vacation detour—I’ve kept my intake between 160 and 200 grams daily. Today, approaching 64, I train in my garage like a teenager on a mission, kettlebells swinging, breath steady, muscles intact.

    Protein isn’t a trend. It’s foundational. Just the other day, I was driving my daughter and her friend to Knott’s Berry Farm when her friend said, “I think I’m going to faint.” I asked if she’d eaten breakfast. “Yes,” she said. “A bowl of fruit.” I told her the truth: “That’s zero protein. No wonder you’re crashing. First thing you do when we park—go find yourself a carne asada burrito.” I told her to eat a meal with forty grams of steak-powered resurrection.

    Here’s what people still don’t get: if you don’t eat at least 40 grams of protein in a meal, you’ll be starving and sluggish thirty minutes later. It’s not magic; it’s physiology. Back in the day, I inhaled bodybuilding magazines. Everyone warned me: “Don’t believe those. They’re just selling supplements.” Sure, some of them were. But when it came to protein, they weren’t wrong. The numbers don’t lie. For men, 160 grams a day is a solid target. For women, around 120. I’ve lived it. I’ve trained on it. And I’ve aged with it. The science has finally caught up to what lifters have known all along.

  • Groats, Greens, and the Gospel of Self-Control

    Groats, Greens, and the Gospel of Self-Control

    I’m a man prone to obsessions. Not in a cute, quirky, Wes Anderson way, but in the full-blown, white-knuckled grip of irrational fixations that orbit around some grand illusion of self-improvement. These fixations rarely tether themselves to anything as vulgar as reality, which means I have to approach them like a man handling live wires—gingerly, skeptically, with rubber gloves and a fire extinguisher nearby. My latest obsession? A brutally austere, monastic eating plan masquerading as discipline but smelling faintly of madness.

    The rules are simple, almost religious in tone: three meals a day. No snacks. Breakfast is a steaming bowl of steel-cut oats doped with vanilla protein powder and berries. Lunch: buckwheat groats, same protein powder, same berries, different bowl. Dinner: a joyless, crunchy salad of cucumber and bell pepper crowned with sauteed tofu and doused in a dressing so puritanical it could double as penance—balsamic vinegar, Greek yogurt, nutritional yeast, and a blizzard of righteous herbs. To add some zing, I’ll dump a tablespoon of Trader Joe’s Italian Hot Bomba Sauce to give me a lifeline to joy and pleasure. 

    But here’s the rub: the long, harrowing stretch between lunch and dinner. That’s when the madness starts to whisper. Could green tea keep me afloat? Coffee? A heretical diet soda or two? These are the thoughts of a man trying to barter with his own obsession, bargaining with the jailer who’s taken his afternoon hostage. I pretend it’s hunger, but what I’m really feeling is the hollow buzz of addiction to a narrative: that if I follow this sacred routine, I will unlock a better, lighter, more transcendent version of myself.

    Of course, it’s likely just another chimera—one more shimmering lie I chase like a half-crazed mystic in a Whole Foods aisle. I suspect I don’t actually change. I just trade compulsions. Some people devour cheesecake. I devour grand narratives of control, discipline, and spiritual rebirth through groats and greens. My real diet isn’t food—it’s fantasy. And I am a glutton.

  • The Dopamine Dial: Why Your Grail Watch Can’t Make You Happy

    The Dopamine Dial: Why Your Grail Watch Can’t Make You Happy

    To understand the madness of the modern watch addict, you’d do well to consult Dopamine Nation by Stanford psychiatrist Anna Lembke, a book that should be shelved somewhere between philosophy, neuroscience, and quiet screaming. Her central thesis? In an age of relentless indulgence, the line between pleasure and pain is not only blurry—it’s the same neurological pathway. You’re not escaping pain with your latest acquisition. You’re feeding it.

    “The smartphone,” she writes, “is the modern-day hypodermic needle.” And the drug? Dopamine—delivered in neat little parcels: TikToks, tweets, memes, and yes, wrist shots of watches you don’t own (yet). If you haven’t met your poison of choice, don’t worry. It’s just a click away.

    Lembke makes the uncomfortable truth clear: The more dopamine hits we seek, the more our brain adapts by reducing our baseline pleasure response. What once thrilled you—your grail watch, your Rolex Explorer, your Seiko with the Wabi-Sabi patina—now barely registers. You’re not chasing pleasure anymore. You’re just trying to feel something.

    Watch addicts, of course, understand this intimately. The pursuit of horological perfection starts out innocent enough: a G-Shock here, a vintage diver there. But soon you’re tumbling into the abyss of boutique limited editions and message board enablement, haunted by the need to stay relevant. Because here’s the twist: It’s not just about the watches. It’s about being seen. You post, you review, you flex because if you stop, you vanish. No new watches = no new content = digital extinction.

    And extinction, in a social-media world, feels like death.

    Lembke warns us that addiction thrives in secrecy, in the exhausting double life. The watch addict may present as a tasteful minimalist to family and friends, while secretly rotating 19 watches, five straps deep, waiting for the next “drop.” The addiction is fed by access, and we live in an access economy. New releases are no longer annual events—they’re hourly temptations. The vortex is bottomless. The supply creates the demand.

    Even worse, modern society normalizes this behavior. Everyone is scrolling. Everyone is upgrading. Our addiction to novelty is passed off as taste. Our frenzied consumption masquerades as identity. Lembke borrows from Philip Rieff to explain the deeper shift: “Religious man was born to be saved; psychological man is born to be pleased.” The modern watch collector doesn’t believe in salvation. He believes in configuration.

    But here’s the cruel irony: The more you seek to be pleased, the less capable you are of being pleased. In Lembke’s words: “Hedonism, the pursuit of pleasure for its own sake, leads to anhedonia—the inability to enjoy pleasure of any kind.”

    What’s the solution? A dopamine fast. Lembke prescribes it like a bitter medicine: Remove the source. Reset the brain. Let it reestablish homeostasis. For the watch addict, this means one thing: a watch fast.

    And yes—it’s brutal. I’ve been a watch obsessive for over twenty years. My longest fast? Six months. And I nearly went feral. New releases tempt. Friends enable. Algorithms whisper. Strap swaps and vintage reissues beckon like sirens. Even the FedEx truck starts to look like a personal tormentor.

    So you get creative. You stash watches in the safe and “rediscover” them. You buy new straps instead of new watches. You try to redirect the compulsion toward something productive: fitness, music, sourdough, monkish austerity. Anything but another chronograph.

    But the real cure, oddly enough, may be conversation—actual human connection. At watch meet-ups, we start out discussing bezels and spring bars, but within ten minutes we’re talking about life: real estate, parenting, knee surgeries, emotional burnout, dinner recipes. We talk for hours. But barely about watches.

    The truth slips out in these moments: we want to be free. We crave community more than we crave sapphire crystals. What began as a shared obsession has become a trap, and these conversations, paradoxically, offer relief from the very addiction that brought us together.

    Imagine a bunch of watch enthusiasts at a watch meet-up and we’re talking about everything but watches. Wrap your head around that.

  • Cavebrain, Clickfinger: How Evolution Doomed the Watch Addict

    Cavebrain, Clickfinger: How Evolution Doomed the Watch Addict


    In the early 1990s, I saw comedian Rob Becker perform Defending the Caveman in San Francisco—a one-man anthropology class disguised as stand-up. His central thesis, stitched together from kitchen-table spats with his wife, was that men are hunters, women are gatherers, and this prehistoric wiring still runs our modern relationships like a bad operating system.

    His proof? Shopping.

    For the gatherer, shopping is a leisurely daydream. Wandering the mall for six hours and imagining buying things she can’t afford is an enriching sensory experience—like spiritual window-shopping. For the hunter, shopping is a surgical strike. He wants pants. He buys pants. He leaves. The suggestion to “just browse” makes his eye twitch.

    “Let’s get the hell out of here,” says the man. He has completed his mission. He has felled the beast.

    That moment—man as single-focus, tunnel-visioned, goal-oriented predator—explains a great deal about the pathology of watch addiction. We are still cavemen, just hairier and worse at squatting. And we don’t hunt food anymore. We hunt wristwear.

    We see a watch online and a brontosaurus steak lights up in our brain. Locked in. Target acquired. Our dopamine circuits spark like faulty Christmas lights. We must have it. There is no tranquility, no peace, until the object is in our possession.

    The problem? Our primitive instincts weren’t designed for the digital age. Back then, acquiring a new object meant trekking through wilderness, battling saber-toothed tigers, and earning your meal. Today, it’s clicking a “Buy Now” button while half-watching a YouTube review at your ergonomic standing desk, surrounded by a sea of unopened Amazon boxes.

    Our brains still think we’re walking 40 miles to spear a mammoth. In reality, we’re reclining in office chairs with lumbar support, ordering $2,000 divers like they’re takeout sushi. The hunt requires no sacrifice, no sweat, no real effort. And so it never satisfies.

    You get the watch. You admire it. You post a photo to Instagram. Then—you twitch. You fidget. Your brain says, “Good job. Now go get another.”

    We are not content in the cave. Evolution didn’t design us for stillness. It designed us to be hungry. To prepare. To hoard. So we keep hunting. And the cave fills with stainless steel trophies until the glint attracts low-flying pterodactyls that dive-bomb us in our sleep and try to pluck the Omega off our wrist.

    We are maladapted creatures. Our eyeballs evolved for survival. Now they doom us. We were built to scan the horizon for danger. Now we scan Hodinkee, Instagram, Reddit, eBay, WatchRecon, and Chrono24 until our dopamine is a wrung-out dishrag and our bank account is an obituary.

    We’re trapped in a glitch—stone-age instincts, 5G bandwidth. Our visual fixation, once essential to survival, now chains us to a cycle of desire and regret. Thousands of watches flood our screens in a single hour, and our brains are too old and too soft to resist. The only real solution is exile. But exile from what? Our jobs, our networks, our entire digital lives?

    There is no cave to retreat to. Just another tab open.