Tag: writing

  • The Hero at Table Seven

    The Hero at Table Seven

    I was eight years old, sitting with my parents at a Shakey’s Pizza in San Jose in 1969—the kind of place where the air smelled like melted mozzarella, root beer foam, and childhood immortality. At a nearby table sat an elderly couple who looked fragile in the way old people sometimes do, as if life had worn them thin at the edges. Hovering around them was a young man in his twenties: slender, long straight brown hair, flannel shirt, jeans, a carved, earnest face, and an Adam’s apple that rose and fell like a metronome of good intentions.

    He moved with purpose and cheer, the unofficial maître d’, nurse, and morale officer for the pair. He ordered their food, adjusted their chairs, fetched napkins, cracked jokes. He radiated that rare energy that says: I am here to make things easier for you, and I’m enjoying myself while I do it.

    Then came the moment.

    He returned to the table carrying two plastic pitchers—one cola, one root beer. The elderly man squinted at them and asked the practical question of the cautious: “How will we know which is which?”

    The young man didn’t hesitate. He plunged a thumb into each pitcher, lifted them out, tasted both like a frontier chemist running field tests, and with theatrical certainty announced the results.

    The surrounding tables burst into applause.

    It was unsanitary. It was unnecessary. It was magnificent.

    At eight years old, I decided this man was a genius—not because he could identify beverages by taste, but because he had discovered a higher trick: he helped people and made the helping entertaining. He turned service into theater and kindness into a small public holiday.

    I’ve wondered about him ever since. Did he become a nurse? A teacher? A man who kept rescuing small moments from gravity and boredom? Or did life, as it often does, grind him down into efficiency and caution?

    I hope not.

    I hope somewhere there’s an older man with a pronounced Adam’s apple and a reputation for making ordinary days better. Because for one afternoon in 1969, in a pizza parlor full of noise and paper cups, he convinced a small boy that goodness could be energetic, funny, and just a little bit reckless.

    And I’ve been hoping the world didn’t cure him of that ever since.

  • Embrace the Tactical Fantasy of Your G-Shock Frogman

    Embrace the Tactical Fantasy of Your G-Shock Frogman

    I met Daniel at a few watch meet-ups at Mimo’s in Long Beach, where the conversation flows easily and everyone speaks the same peculiar dialect of references, movements, and strap choices. He’s followed my watch misadventures on YouTube and Instagram and has bought a couple of pieces from me over time. So when it came time to part with my gunmetal Citizen Fujitsubo, I was relieved it was going to him.

    The truth is, I never connected with the watch. I tried. I respected the stealthy monochrome, the super titanium, the whole tactical aesthetic. But the piece only comes alive on a bracelet, and my “no bracelets” rule is less a preference than a constitutional amendment. Flexibility was attempted. Flexibility failed. Tomorrow, the Fujitsubo ships to Daniel.

    And I’m at peace with that.

    Selling within the circle carries what might be called a Community Transfer Premium—the quiet satisfaction of knowing the watch isn’t being dumped into the anonymous churn of the secondary market but reassigned to someone who understands both the object and its history. The watch doesn’t disappear. It changes custody within the tribe. Seller’s remorse is softened. The story continues.

    Meanwhile, if the tracking page is finally telling the truth, tomorrow should also bring what will be my last acquisition for at least a year: a digital G-Shock Frogman GWF-1000. Getting here has been less a purchase than a procedural endurance test—customs holds, document requests, and a $60 import fee that felt less like a charge and more like a bureaucratic toll. The process left a sour aftertaste, and I’m choosing to read it as a message: enough. Time to stop.

    As for the watch itself, this isn’t an impulse buy. I’ve wanted this Frogman for more than a decade. In the G-Shock world, it sits near the top of the food chain, sharing legendary status with the square GW5000. The 5000 is excellent—clean, disciplined, restrained. But restraint has never been my aesthetic center of gravity. The Frogman, by contrast, leans unapologetically into bulk, asymmetry, and the faint whiff of special-operations cosplay.

    And rather than pretend that impulse isn’t part of the appeal, I’m choosing to acknowledge it. Watches are never just instruments. They’re costumes for the wrist. In this regard, I am embracing the principle of Tactical Fantasy Acceptance: the conscious decision to embrace, rather than rationalize away, the identity fantasy embedded in a watch choice. Whether the appeal suggests special operations, exploration, or rugged competence, the collector acknowledges the role of aspirational role-play as a legitimate driver of emotional connection.

    I expect to connect with the Frogman. Ten years of anticipation creates a certain emotional momentum. But experience has taught me a harder truth: anticipation guarantees nothing. Desire imagines. Ownership reveals.

    When the package finally arrives and the beast comes out of the box, I’ll know whether this is a long-term bond or just another chapter in the ongoing negotiation between expectation and reality. Either way, the report will follow.

  • Groundhog Day on the Wrist: Designing a Real Way Out

    Groundhog Day on the Wrist: Designing a Real Way Out

    Every watch enthusiast eventually reaches a quiet, uncomfortable realization: nothing is wrong, yet nothing is better. The buying continues. The selling continues. The research tabs multiply like bacteria. Straps change, configurations evolve, tracking numbers arrive, boxes open—and satisfaction remains stubbornly flat. This is Wheel-Spin Awareness: the moment you see that activity has replaced progress. The hobby is moving. You are not.

    When the experience starts to feel like Groundhog Day, planning an exit isn’t defeat. It’s clarity. But exits are not impulsive gestures. Nobody tunnels out of Shawshank on a whim. Real exits are engineered. They require structure, foresight, and the uncomfortable acceptance that enthusiasm alone will not save you.

    Some collectors attempt the most seductive mistake of all: the Exit Watch Strategy. The logic sounds reasonable—one last piece, something definitive, something magnificent. An eight-thousand-dollar Omega Planet Ocean, perhaps. The final watch. The forever watch. In reality, the high-status purchase rarely closes the appetite. It recalibrates it. The baseline moves upward. The supposed finale becomes a new beginning, only now the hobby operates at a more expensive altitude. Acquisition does not end the cycle; it refinances it.

    Exits are built through subtraction, not upgrade. Selling a watch. Giving one away. Reducing the collection below your comfort level. These moves feel severe, but severity creates momentum—the way a dieter’s first decisive cut breaks the inertia of overeating. You cannot drift out of a cycle. You have to step out.

    Expect resistance. Fellow travelers will tell you you’re quitting too soon. That you’re in your prime. That there’s more to discover, more references, more history, more brands. But this decision isn’t about age, money, or exhaustion. It’s about happiness.

    Seven months ago, I had it. Seven Seiko divers. Divecore straps. A simple rotation. No friction. No noise. Then came the fatal impulse—the collector’s original sin: If it’s good, improve it. I mixed the formula. Added variety. Chased upgrades. Introduced “pizzazz.” The result was not improvement but agitation. Anxiety replaced ease. Purchases were followed by regret, then resale, then the familiar churn. Motion returned. Meaning disappeared. The wheel spun again.

    That experience clarified something uncomfortable: an exit is not a preference. It’s an adherence problem. A real exit requires abstinence.

    And once you see that, the issue stops being about watches.

    The same impulse drives overeating. The same impulse feeds late-night scrolling, forum surfing, YouTube spirals, and the endless sugar rush of hype and comparison. The excess is external, but the clutter is internal. What looks like a hobby problem is often a bandwidth problem.

    What I want now is lean across the board:
    a lean collection,
    a lean body,
    a lean mind.

    Less gear. Less noise. Less social-media static masquerading as information. Less FOMO posing as enthusiasm. All of it functions like empty calories—brief stimulation followed by agitation and fatigue.

    Which is why the goal isn’t simply to quit buying watches. The real objective is an Integrated Exit Strategy: a deliberate reduction of excess across domains—possessions, intake, media exposure, cognitive clutter. The watch exit becomes part of a broader recalibration. Not deprivation, but stabilization.

    Less consumption.
    Less distraction.
    More control.
    More quiet.

    Because the true opposite of obsession isn’t indifference.

    It’s internal steadiness.

  • The Curse of the Watch Obsessive

    The Curse of the Watch Obsessive

    If you’re a true watch obsessive, you probably respect the person who wears a $20 Casio and never thinks about it again. Functional. Durable. Rational.

    That person sleeps well.

    That person is not you.

    You don’t buy the sensible watch. You buy the one that scratches the ancient part of the brain—the part that responds to weight, metal, lume, mechanical motion, and the quiet promise that this object means something. You are not shopping for utility. You are feeding the inner reptile.

    And that is the curse.

    The curse is simple: to lose your mind in watches.

    If you haven’t lost your mind at least once, you’ve missed the point. Enthusiasm, in this world, is not measured by restraint. It is measured by how far you’ve drifted from reason.

    This is the Horological Intoxication State—a condition in which specifications read like literature, case finishing feels intimate, and ownership produces a low-grade but persistent euphoria. In this state, moderation feels timid. Restraint feels like cowardice. Every watch you don’t buy begins to feel like a story you’ve refused to live.

    Do not try to be sensible here.

    Follow the Madness Mandate instead: the unwritten rule of serious enthusiasm. If the hobby has never distorted your judgment—if you’ve never overthought, overspent, rearranged your collection at midnight, or convinced yourself that this one will finally complete the system—then you’re still standing safely at the edge.

    Sanity, in this environment, is not a virtue. It’s a sign you haven’t gone deep enough.

    Of course, no one stays intoxicated forever.

    Every collector eventually enters a Burnout Trajectory Curve. Some remain happily immersed for decades. Some cool gradually and drift back toward normal life. Some attempt to quit and relapse repeatedly. Some are forced out by finances, family, health, or simple exhaustion.

    But regardless of how the story ends, the defining period isn’t the exit.

    It’s the immersion.

    It’s the stretch of time when the pedal was down, the logic was off, and fascination outran reason.

    Because in the end, this hobby was never about making the sensible choice.

    It was always about surrendering, just long enough, to the beautiful madness of caring far too much about something that tells time.

  • How I Lost the Watch Plot

    How I Lost the Watch Plot

    Six months ago, I was living in a rare state of horological peace. My collection was small, disciplined, and complete: seven Seiko divers, each mounted on a Divecore FKM strap. Some straps were black, some orange. After twenty years of swapping straps, chasing combinations, and second-guessing myself, I had finally found alignment. The watches felt right. The system felt right. I was, for once, connected.

    Then came the study.

    Someone alerted me to a Notre Dame report suggesting that PFAS—“forever chemicals”—could leach into the skin from FKM rubber. The strap world stiffened. The finding itself was questionable; the testing conditions resembled industrial abuse, not normal wear. Still, the principle of unnecessary risk began whispering: Why expose yourself to something you don’t have to?

    So I did what anxious rational people do. I removed the FKM straps and told myself I was being prudent.

    The problem was immediate.

    The connection vanished.

    Bracelets went on. Bracelets came off. Vulcanized rubber, silicone, back to bracelets, back to rubber. The watches still told time, but the emotional voltage was gone. And when I returned to the Divecore straps, the old satisfaction flickered—until the worry returned a few days later and drove me back to something “safer.”

    I had entered a Risk Contamination Cascade—the psychological chain reaction that begins when a low-probability hazard lodges in the mind and spreads beyond its original scope. The issue was no longer PFAS. The issue was doubt. The study didn’t just question a material; it destabilized a system that had been working.

    Meanwhile, Divecore responded to the same study. Their upcoming Waffle strap, originally planned in FKM, was delayed and reformulated in hydrogenated rubber. I ordered one. It arrives in a month. If it works, I’ll retrofit the collection.

    But something else happened while I waited.

    Restless. Slightly displaced. Perhaps bored. Perhaps still addicted to motion. I added two watches: a gunmetal Citizen Super Titanium diver and a G-Shock Frogman.

    Would I have bought them if the Notre Dame study had never appeared and my Seikos had remained happily married to their Divecore straps?

    I honestly don’t know.

    The question came to me directly from a viewer on my YouTube channel:

    “McMahon, I thought you were content with your seven Seikos. What happened?”

    I could have given the collector’s answer—diversification, appreciation, aesthetic curiosity. Instead, I told the truth:

    “I lost the plot.”

    It was the only honest explanation. I had experienced a Plot Loss Event—the moment when decisions are no longer guided by enjoyment or intention but by anxiety, restlessness, and narrative drift. External triggers—a study, a forum discussion, a rumor—become convenient villains. But the deeper shift is internal: contentment gives way to motion without direction.

    To be fair, the Notre Dame study didn’t create the anxiety. It simply opened the door.

    Before the study, I lived in a Watch Happy Zone. After it, I felt expelled from a stable ecosystem. The mind shifted into precaution mode. And precaution, once activated, rarely stops at one adjustment.

    FKM to silicone.
    Silicone to bracelets.
    Bracelets back to rubber.

    Each move reduced theoretical risk while increasing psychological instability. I was caught in a Precautionary Spiral—a loop of substitutions that never restored satisfaction.

    The experience felt like wrestling a giant. The giant didn’t defeat me, but I walked away with a limp.

    Now the hydrogenated Divecore Waffle is on its way. The Frogman is somewhere between customs forms and identity disclosures. And life, which once felt clean and contained, now feels slightly overgrown.

    I know the honest accounting: my anxiety did the real damage. My tendency toward optimization, toward vigilance, toward self-interference.

    Still, I’d be lying if I said I didn’t resent that study.

    Before it, I had an oasis.

    After it, the sand started shifting again.

  • The G-Shock Frogman Sits in a Dark Warehouse

    The G-Shock Frogman Sits in a Dark Warehouse

    My G-Shock Frogman from Japan is currently in the custody of DHL Customs, where it has been detained for reasons that appear to fall somewhere between administrative caution and bureaucratic sport.

    After a chain of communications—email links that didn’t open, automated messages that solved nothing, and the familiar sense of shouting into a digital canyon—I finally reached a living human being. The verdict: my package had been randomly flagged. To prove I was a legitimate citizen worthy of receiving a rubber-strapped dive watch, I was instructed to photograph my 1040 tax form, Social Security number included, and submit it for verification.

    I complied.

    The representative then added the final procedural flourish: the clearance team is backlogged, they don’t work weekends, and my Friday submission will not be reviewed until Monday at the earliest.

    And so the Frogman waits.

    Somewhere in a warehouse, my solar-powered watch sits sealed in darkness, a creature built to drink sunlight now confined to a bureaucratic aquarium. It calls to mind Melville’s Dead Letter Office—objects sent with intention, now suspended in institutional stillness. The watch waits. I wait.

    We are both experiencing what might be called Solar Purgatory Syndrome: a condition in which a solar watch is deprived of light while its owner is deprived of momentum. Energy, both mechanical and emotional, drains slowly while the system remains perfectly unmoved.

    What has changed is the feeling.

    Once, waiting for an overseas parcel carried the electricity of childhood—anticipation, possibility, the quiet thrill of something special moving across the world toward you. That feeling has been replaced by fatigue. Bitterness. The dull resentment that comes from being processed rather than served.

    Getting bitten by customs bureaucracy was not part of the romance.

    And something unexpected has happened. The friction hasn’t just slowed the purchase—it has cracked open a larger question. The stress, the forms, the delays, the mild institutional suspicion directed at a man buying a watch from Japan—it all begins to feel disproportionate.

    A voice, calm and unsentimental, has begun to speak:

    You’ve been bitten by the system.
    Consider this instruction.
    Consider this an exit opportunity.
    Enjoy the watches you have.
    Move on.

    This is the onset of a Bureaucratic Burnout Event—the moment when administrative friction overwhelms the emotional reward of the hobby that triggered it. What began as excitement—tracking updates, imagined wrist time, the pleasure of acquisition—collapses under documentation, verification, delay, and institutional indifference. The object itself begins to feel smaller than the effort required to obtain it.

    But the episode may carry a deeper meaning.

    It may be an Exit Omen Moment—the psychological shift in which inconvenience stops feeling like bad luck and starts feeling like instruction. The delay becomes a message. Simplify. Reduce. Stop expanding. Perhaps even stop buying altogether.

    Whether this reaction proves temporary or permanent remains to be seen.

    But for now, somewhere in a dark warehouse, a solar watch waits for light.

    And somewhere outside it, its owner is reconsidering the whole enterprise.

  • Reunion Loop Syndrome: The Watch You Can’t Quit

    Reunion Loop Syndrome: The Watch You Can’t Quit

    Seasoned watch collectors know a particular form of heartbreak: selling a watch they love—then hunting it down again like a lost soulmate. The cycle repeats. Buy. Sell. Regret. Rebuy. Promise never to let it go again. Then, a few months later, the relationship cools, restlessness sets in, and the breakup happens all over again.

    At some point it becomes clear: the fixation isn’t the watch.

    It’s the drama.

    This pattern has a name: Reunion Loop Syndrome—a behavioral cycle in which the collector repeatedly parts with and repurchases the same watch, not because their taste has changed, but because they crave the emotional arc. The pleasure isn’t ownership; it’s the story. Separation sharpens longing. Regret fuels the search. The chase restores meaning. And the reunion delivers a brief, intoxicating high.

    The watch becomes less an object than a romantic partner in a serialized relationship. Each transaction reenacts the emotional turbulence of a teenage breakup—except now the reconciliation includes PayPal fees, overnight shipping, and the quiet humiliation of buying back your own mistake.

    Eventually, some collectors recognize the madness and attempt an intervention.

    Instead of selling, they stage a controlled disappearance.

    The watch is locked in a safe. Or exiled to a friend’s house. Sometimes both. Access is restricted for months—three at a minimum, sometimes a full year. The strategy is simple: simulate loss without the financial damage. Absence rebuilds longing. Time restores novelty. When the watch finally returns to the wrist, the reunion feels earned rather than repurchased.

    It’s emotional theater without the market penalty.

    The good news is the method works. Thousands of dollars remain safely in the bank. The flipping stops. The collection stabilizes. Financial maturity has arrived.

    The bad news is harder to admit. Emotional security is still stuck in senior year.

  • From Bicep Envy to Rolex Envy

    From Bicep Envy to Rolex Envy

    As a teenage bodybuilder, you suffered from classic body dysmorphia—the iron game’s most reliable side effect. Your arms measured a thick, hard-earned 19 inches. Impressive by any sane standard. But Arnold’s were 23. He owned the Rolex of physiques: cathedral pecs, mountain biceps, mythological proportion. You, by comparison, felt like you were wearing a plastic Timex.

    You could bench 400 pounds. Across the gym, a human forklift was casually repping 500 to warm up his joints. He was the champion. You were the fraud. The mirror didn’t show muscle; it showed deficiency. Reality had no vote. Comparison ran the court.

    Years later, the iron left your life, but the disease simply changed wardrobes.

    Now you collect watches. You watch Bosch. Titus Welliver stalks through Los Angeles wearing a Rolex Submariner like a badge of existential authority. Lance Reddick appears in the same universe, his TAG Heuer sitting on his wrist with the quiet confidence of a man who signs warrants and ends conversations.

    It isn’t the watches that get to you. It’s the gravity. The presence. The sense that the watch is merely the visible edge of a life lived at full command.

    Then you look down.

    Your Citizen Eco-Drive stares back—accurate, reliable, environmentally responsible. The watch of a reasonable man. The watch of an overweight suburbanite who owns a good coffee maker and worries about cholesterol. For a brief moment, you consider curling into the fetal position and asking the universe for a refund.

    The condition has a name: Watch Dysmorphia.

    Watch Dysmorphia is a status-perception disorder in which satisfaction with one’s watch—and by extension, one’s life—collapses under the pressure of upward comparison. The object on the wrist may be handsome, capable, even excellent. None of that matters. Against the symbolic weight of a Rolex on a television detective or the effortless confidence of a higher-status wearer, adequacy feels like failure.

    Like its muscular ancestor, the disorder ignores objective reality. A solid Citizen becomes a narrative of smallness. A respectable collection becomes evidence of mediocrity. The luxury watch is no longer a tool for telling time; it becomes a portable mythology of power, competence, and gravitas. When you look at your own wrist, you aren’t checking the hour—you’re reading a verdict.

    The result is predictable: dissatisfaction, restless upgrading, momentary relief, then renewed deficiency. Not because the watch is lacking, but because comparison has quietly rewritten the terms of enough.

    To live with Watch Dysmorphia is to learn a hard law of modern life:

    Comparison is the mother of misery.

  • The Wrist That Ate the Workday

    The Wrist That Ate the Workday

    Working from home is supposed to be a privilege. Deliver the numbers, meet the deadlines, and you’re spared the slow death of freeway traffic and fluorescent lighting. Your company trusts you. Your productivity is tracked by a sleek little monitoring app that converts your workday into a tidy efficiency score.

    Unfortunately, your desk shares airspace with the enemy.

    The lacquered watch box sits there like a silent casino. You glance at the watch on your wrist. Nice. Solid choice. But what about the others? You lift the lid. A row of polished faces looks back at you—steel, lume, sapphire, promise. You’re supposed to be refining actuarial tables, tightening the language in your report, making sure the graphs don’t embarrass you in front of management.

    Instead, you swap.

    The new watch feels right. For three minutes.

    Then doubt creeps in. Maybe the diver was too heavy. Maybe the field watch better matches your “work-from-home professional” persona. Swap again. Back to the box. Another selection. Another micro-adjustment to your identity. Meanwhile, the cursor blinks on an unfinished paragraph, and your productivity score quietly bleeds out.

    You know the behavior is neurotic. You also know you’re waiting for a moment of revelation—for one watch to settle onto your wrist and announce, in a calm and authoritative voice, This is the one. The watches remain silent. So you keep rotating, chasing a verdict that never comes.

    What you have is Chrono-Proximity Compulsion.

    The disorder is simple: when your collection lives within eyesight, your brain enters a loop—check, compare, swap, repeat. Each decision feels minor, harmless, even rational. In aggregate, they shred your attention into chrome-plated confetti. The watches stop telling time and start interrupting it. Work hours dissolve into wrist experiments, each swap chasing a mythical state of alignment between object, mood, and self.

    The cure is drastic but effective.

    You remove the collection from the battlefield. Down to the basement it goes—sealed in a treasure trunk, out of sight, out of negotiation. No lineup. No options. No silent chorus asking to be chosen.

    On your wrist remains the G-Shock GW5000.

    It does not flatter you. It does not whisper about heritage, craftsmanship, or lifestyle. It does not ask to be admired or reconsidered. It delivers one message, blunt and unromantic: Get back to work.

    For the first time all day, the cursor moves.

    And the efficiency app finally has something to measure.

  • When Too Much Self-Awareness Kills the Hobby

    When Too Much Self-Awareness Kills the Hobby

    Your watch doomsday routine was entertaining at first. The addiction jokes, the madness metaphors, the psychological autopsies—it all had bite. But over time, the act hardened into a script. Same diagnosis, same grim prognosis, same weary punchline: the hobby is a pathology and you are its patient. What began as sharp self-awareness slowly turned into background noise. When every watch conversation ends in a cautionary tale, the insight stops sounding wise and starts sounding tired.

    Yes, the hobby has its absurdities. Grown men tracking bezel action like lab technicians. Endless forum debates about lume longevity and strap chemistry. The theater of acquisition, the drama of regret. It’s funny because it’s true. But truth has a shadow side: if you keep rehearsing the dysfunction, you begin to believe dysfunction is the whole story. And it isn’t. Watches are also craft, design, history, engineering, ritual, friendship, and—most dangerously of all—simple pleasure.

    Push the pessimism too far and you commit a quiet act of vandalism against your own life. Years of learning, refining your taste, and assembling a disciplined collection suddenly feel like evidence in a case against yourself. Instead of appreciation, you feel suspicion. Instead of satisfaction, you feel embarrassment. The hobby becomes a courtroom where enjoyment is treated as a character flaw.

    So ease off the throttle. Keep your critical edge—persnickety is part of the fun—but let some sunlight into the room. You don’t need to romanticize the hobby, but you don’t need to prosecute it either. Otherwise, you’ll fall into the Self-Sabotage Loop: the habit of undermining your own enjoyment by endlessly rehearsing the hobby’s worst traits—addiction, immaturity, manipulation—until pleasure itself feels irresponsible. That’s the trap. Too invested to quit. Too cynical to enjoy.

    The goal isn’t innocence. It’s balance. Own the flaws. Then wear the watch anyway.