For those of us who can’t shell out $150 a week for therapy—and who would rather confess our shadow selves to strangers on the Internet than to a licensed professional—blogging becomes a kind of bargain-bin psychoanalysis. We know it’s not perfect, but it’s cheap, available, and gives us the illusion that we’re sorting out the world’s madness and our own with nothing more than sentences on a glowing screen.
But there’s a catch. When we talk only to ourselves long enough, the echo becomes comforting. Too comforting. We stop listening to other voices and drift into a form of digital solipsism, a state where we’re the sole inhabitant of our private universe. It’s Jonah in the whale—except the whale has Wi-Fi and ergonomic seating. We settle into the warm bath of a frictionless existence, the kind of life where nothing challenges us, nothing interrupts us, and nothing demands that we grow.
My students write about this same seduction when discussing AI and the Black Mirror episode “Joan Is Awful,” where the promise of absolute control mutates into the loss of identity. The frictionless life—everything tailored, curated, predictable—slowly erodes our individuality until we’re no longer people but users. And blogging can slip into that same trap: so cozy, so insulated, that we begin sipping our own Kool-Aid and calling it intellectual hydration.
So what’s the antidote? Certainly not brawling on social media. Those aren’t arguments; they’re moral-outrage bacchanals dressed up as discourse. Trading the frictionless void of a blog for the poisoned well of tribal rage is not an upgrade—it’s simply chaos with a comment section.
There is a kind of healthy friction, though—the ordinary back-and-forth you get between two friends arguing about life over coffee. The Internet can mimic that if we’re deliberate. My YouTube channel has taught me as much. For over a decade, I’ve posted videos about watch obsession, addiction, identity, and everything connected to them. Making those videos demands more from me than a blog ever could. I have to generate compelling content, communicate clearly, keep people engaged, and then face their responses—praise, critique, confusion, all of it. It forces rigor. It forces presence. It won’t let me get lazy.
That’s why I’m reluctant to quit. Yes, I’m 64. Yes, mental health matters. Yes, I worry that staying in the YouTube world might stir up my watch addiction and pressure me to flip watches just to feed the algorithm. But abandoning the channel completely in favor of the blog feels like retreating into the frictionless void I’m trying to escape.
So I’ll keep experimenting with “video essays,” starting with a brief nod to my watch collection before pivoting into whatever topic is actually on my mind. Fortunately, viewers seem willing to follow me into this new territory. And for now, that’s enough. Because I’m tired of the soft trap of writing into silence. I need the friction. I need the challenge. I need the reminder that I’m not alone in the whale.
Cinemorphosis 
Leave a comment