The Ghost Story of Sid Briggs

You can’t understand what it meant to be a teenage boy in 1970s California without inhaling the thick, narcotic perfume of banana-coconut tanning oil. It wasn’t a scent so much as a doctrine. You lay on a beach towel the size of a small sailboat and basted yourself in that viscous syrup as if you were preparing your own body for display. No one spoke of melanoma. The goal was simple: darken, gleam, radiate. Bronze was not just a color—it was a declaration of sexual arrival. For a teenage bodybuilder, it was mandatory. Muscles alone were not enough; they needed lacquer, shine, theatrical finish. We weren’t just building bodies—we were curating mythologies.

The culture supplied its own scripture. Xaviera Hollander hovered over the decade like a secular saint of libido, her memoir The Happy Hooker tucked into suburban living rooms beside purple bongs that leaned like exhausted sentinels. Her voice—thick Dutch vowels, half invitation, half sermon—drifted through late-night radio, as intoxicating as the oil we poured over ourselves like maple syrup on pancakes. If Hollander provided the gospel, Eric Weber supplied the tactics. His book, How to Pick Up Girls!, read like a field manual for social siege warfare: pursue, persist, override refusal, wear resistance down to compliance. It was less romance than strategy, less courtship than conquest. And like all bad ideas, it traveled quickly among teenage boys who didn’t yet know the difference between confidence and predation.

At Lake Don Castro in the summer of 1977, we found the living embodiment of this philosophy: Sid Briggs, a thirty-five year-old demigod in blue Speedos. He stood on the grassy knoll above the sand like a monument to self-belief—wavy hair, sculpted mustache, gold chain glinting against a chest that looked permanently backlit. A Playboy cooler at his feet, a boombox humming, a Frisbee orbiting his charisma—Sid was less a man than a recurring performance. We studied him like apprentices. His lines never changed. 

Every Saturday I heard the following: Sid paid his uncle five hundred dollars for a custom paint job on his Camaro. His father owned expensive real estate in the Bay Area. He had helped manage his father’s properties since he was in high school. He was waiting to hear from a Hollywood studio for a small role as a fighter in a martial arts movie. Even though he never attended college, he had his own house in a desirable part of town called Parsons Estates. Sid would throw in the words “Parsons Estates” as if they were a magical mantra that would make stars sparkle over his coiffed hair.

Every Saturday, Sid arrived at the man-made beach with a new blonde draped at his side, each one somehow more dazzling and surgically assembled than the last, as if he were upgrading girlfriends through a mail-order catalog of California delusions. They’d toss a Frisbee on the grassy knoll above the imported sand, laughing too loudly, performing youth and leisure for anyone within eyesight. Sid treated the entire shoreline like a stage set built exclusively for his mythology.

That was when the lies began breeding like bacteria in warm water.

He inflated his real estate career into the legend of a ruthless young mogul when in reality he was little more than a glorified rent collector for his father’s properties. He claimed to hold a business degree, though everyone knew he’d been booted out of community college after throwing a volcanic tantrum over not getting the campus radio disc jockey position. In Sid’s version of events, he wasn’t a failed student; he was a misunderstood prince denied his throne.

Then came the aristocratic nonsense. According to Sid, his bloodline could be traced back to Belgian nobility. Somewhere, apparently, stood a family estate complete with a coat of arms, ancestral portraits, and a sacred genealogy book displayed in a special foyer like the Dead Sea Scrolls of mediocre white privilege. The more he lied, the more intoxicated he became by the sound of his own inventions. You could watch it happen in real time. One fabrication fed the next until he drifted into a narcotic haze of self-creation, trapped inside a fantasy version of himself that felt more pleasurable than reality ever could.

By that point, the women were almost incidental. The true seduction was the performance. Sid didn’t lie to get the conquest. The lies were the conquest.

I was eager to hear Sid’s lies because, if I’m being honest, I possessed a small talent for self-mythologizing myself. Watching Sid perform his fabrications was like studying my own bad habits through a carnival mirror. I wanted to observe what happened when a man fed himself a steady diet of invented grandeur and then mistook the swelling for genuine substance.

My greatest obstacle to catching every word was the bees.

The grassy knoll above the beach was infested with tiny white flowers, and the flowers, in turn, were infested with bees drunk on pollen and purpose. Their buzzing rose and fell in thick waves, sometimes louder than Sid himself. I’d lean forward in my beach chair, squinting through the sunlight, straining to catch the choicest portions of his nonsense as if I were listening to bootleg radio transmissions from a collapsing dictatorship. One moment I’d hear fragments about Belgian aristocracy or shadowy business deals, and the next moment the bees would surge into a collective electric hum, swallowing entire sections of his fantasy whole.

Oddly enough, the interruptions improved the stories. The missing pieces forced my imagination to collaborate with Sid’s dishonesty. His fabrications became serialized entertainment, half confession and half hallucination, drifting across the hot afternoon air with the smell of Coppertone, cut grass, and imported saltwater.

***

To be called “Bridge and Tunnel” in 1970s San Francisco was not a description; it was a diagnosis. It marked you as a provincial organism, a life-form that had migrated from the East Bay—Hayward, San Leandro, Castro Valley—regions the city regarded as a kind of cultural quarantine zone. By San Francisco standards, we didn’t simply live elsewhere; we existed at a lower altitude of refinement.

My teenage bodybuilding friends and I would cross the Bay Bridge like contaminants slipping past a border checkpoint, only to be received with the sort of polished contempt reserved for the uninvited. The girls—urban aristocrats of posture and irony—would glance at us, lips tightening into a surgical line, and murmur “Bridge and Tunnel” as if naming a disease. The implication was clear: we had not arrived so much as oozed in, crawling through some damp civic artery to stain their carefully curated world.

We did little to disprove their assessment. We spent our afternoons at the lake, marinating our skin in tropical bronzing oil with the reckless confidence of men who believed melanoma was a rumor. Between sets of posing and flexing, we argued with prosecutorial intensity over the great philosophical question of our time: Ginger or Mary Ann. This was not idle chatter. This was a loyalty test. Imagine a bare bulb swinging in a concrete cell, a man with broken teeth asking you to choose. Your answer wasn’t right or wrong—it was a measure of your authenticity.

In truth, there was one answer: Mary Ann. Ginger was spectacle—too lacquered, too deliberate. Mary Ann had gravity. Especially in cut-offs. She was the apex until Daisy Duke arrived and raised the stakes, turning denim cut-offs into doctrine and ushering in a new era of televised exhibitionism.

Bull, however, took these matters beyond reason. We didn’t realize the depth of his devotion to Gilligan’s Island until KTVU quietly removed it from the schedule. He responded as one might to a death in the family. He kicked his mother’s Sony Trinitron while wearing combat boots—an act of passion undermined by poor planning. The television survived. His shin did not. We spent the afternoon at Eden Medical Center watching him bleed through a makeshift bandage.

We offered no sympathy.
“You made us miss Pec Day,” Falco said.

“And forget donkey calf raises,” I added. “You’re benched for a month. Congratulations.”

Bull slumped in his chair, a chastened creature with curly hair and wounded pride. “Mary Ann’s gone,” he muttered, staring into middle distance as if mourning a lost lover.

“At least there’s Jeannie,” I said.
“Barbara Eden never lets you down,” he replied.
“And Charlie’s Angels,” I added.

Bull kept a poster of Farrah Fawcett in his room. Once a week, he arranged protein pills on a velvet pillow beneath it, as if offering tribute to a benevolent deity of blonde perfection.

Reality intruded. His mother, unimpressed with his theatrical grief, demanded repayment for the damaged television. He had already failed a security job test at Gemco. He was supposed to run up a staircase while holding a fire extinguisher in fewer than fifteen seconds. He gave up midway, keeling over and trying to catch his breath.

“What does it profit a man to have bulging muscles if he is not functional?” I asked.

“Shut up, loser,” Bull snapped.

He had rank—he and Falco were seniors; I was a sophomore with a loose mouth and poor instincts for hierarchy.

Now, with a bandaged leg, he faced a new problem: no job, no training, no progress. Falco, ever the strategist, offered his usual solutions in single-word fragments.

“Refrigeration.”
“I failed that test three times.”
“Take it again. Cold air builds muscle.”

Bull shook his head. “Fifty bucks a test.”

As always, we retreated into fantasy. We would win international bodybuilding titles, open a gym in the Bahamas, and spend our days in Speedos while sunlit goddesses delivered protein drinks in coconut shells and validated our existence. Bull embellished the vision with architectural details and swimsuit specifications. He looked almost peaceful.

Which is why I had to ruin it.

“And maybe,” I said, “while you’re selling memberships, you’ll run into Mary Ann.”

“Shut up, loser,” he said again, clutching his leg.

The pain had sharpened. Not just the injury—the realization. One impulsive kick had cost him weeks of training, a job opportunity, and delayed the imaginary migration to a tropical paradise where everything made sense and nothing required discipline.

For the first time, Bull looked less like a future champion and more like what he was: a kid being forced to accept the fact that the Bahamas were postponed indefinitely. Accountability had arrived early. 

Our concern for Bull evaporated the moment Sid Briggs burst through the ER turnstile, a spectacle wrapped in gauze and self-regard. His right hand was bandaged into a blunt white cudgel, as if he’d lost a fight with a plaster cast. The rest of him, however, was in peak exhibition form: cut-offs surgically trimmed, a white tank top clinging to a torso that glistened with oil. Whether he’d applied it before or after entering the ER was unclear, but the principle was not—Sid Briggs did not enter public space without proper lubrication. His neck carried enough gold chain and oversized pukka shells to suggest he had just taken first place in a luau dance-off, and he wore the prize with priestly seriousness.

Sid’s hair was sun-bleached into submission, his mustache aggressively bushy, and his cheeks sucked inward, as if he were practicing for a portrait no one had commissioned. He looked pleased with himself in the way only a man can who has mistaken persistence for success.

He recognized us and approached with theatrical urgency, holding up his bandaged hand like a prop. “Nasty bee sting,” he said, as if recounting a battlefield injury. He’d been tanning at Lake Don Castro when the incident occurred. The doctor, he reported, had warned him about a possible allergy: future stings could escalate, even turn life-threatening. 

“The lake is a bee magnet,” I said.

Briggs rolled his eyes at me with the practiced contempt of a man who has never allowed facts to interrupt his narrative.

“As if I’m going to stop tanning at Don Castro,” he said. “That is my home, bro.”

We laughed, not because it was funny, but because it was airtight. Sid Briggs without Don Castro would be like a peacock without a parking lot—technically possible, but existentially absurd. He lived there in spirit: beside the snack bar, beside his Playmate cooler, white Frisbee at the ready, launching pickup lines with the confidence of a man who believed rejection was a clerical error. Even now, the word “disco” conjures him for me—bronzed in Speedos, snapping his fingers to KC and the Sunshine Band as if rhythm itself were part of his personal brand.

As he spoke, he sucked in his cheeks and scanned the room, locking onto a blonde nurse with the focus of a guided missile. “Well, amigos,” he said, adjusting his posture to maximum visibility, “I need to get back to the beach. The ladies are waiting.”

He patted Bull on the shoulder—carefully, as if blessing a lesser mortal—wished him a speedy recovery, and strode back into the sunlight, a man convinced that even a bee sting was just another opportunity to be seen.

***

About a month later, my bodybuilder buddies and I saw Sid in his usual spot, the grassy knoll, where he was tossing his Frisbee to two blonde girls in white bikinis. I had my towel spread out close by so I could study Sid’s methods among the drone of buzzing bees. I was half-listening to him talk about how amazing he was and half-reading my parents’ dog-eared copy of The Happy Hooker.

That’s when I heard Sid give out an alarming howl.

“Oh my God,” one of the bikini-clad girls said. “You stepped on a bee.”

I saw the bee spinning in the grass for its final moments before it would die without its stinger.

The bee sting’s effects were immediate. Sid began to sweat and limp while trying to walk through the pain. The two blonde girls looked at the wincing pick-up artist with concern. One of them asked if he was all right.

“No big deal,” he said. “Just a little bee sting.”

“Are you sure you’re okay?” one of the girls asked as the man’s body was covered with a shiny sheen of sweat.

“I’m fine. Really, I am.”

“I think you should sit down,” one of the girls said.

“No, we can still play. I’m fine. Don’t worry about me.”

By now, Sid’s foot had swollen into a giant ham. He looked down at the inflamed flesh, and his tumescent foot was proof of the severity of his situation. His eyes bulged with fear, and then he collapsed, and lying prone on his back he began to hyperventilate.

An ambulance came soon after. Sid was in the throes of anaphylactic shock. The paramedics did their best, but Sid died on the spot.

I was never the same after Sid died. The whole thing lodged inside me like a splinter beneath the skin. I obsessed over the details of his death with the unhealthy devotion usually reserved for unsolved murders and failed romances. I had nightmares. I stopped going to the beach with my buddies. The grassy knoll, the imported sand, the Frisbees arcing against the sky—all of it felt contaminated now, like the set of a sitcom where somebody had quietly died backstage.

About six months after Sid’s death, a peculiar dream began visiting me with unnerving regularity.

In the dream, my friends and I gathered at the lake at twilight for a wake. We sat around a bonfire drinking cheap beer while the last ribbons of orange light dissolved across the water. Then someone would fall silent and point toward the horizon.

There was Sid.

Far out on the lake, he appeared as a small silhouette walking across the water toward us with calm, impossible strides. No thunder cracked. No heavenly choir sang. He simply kept approaching, closer and closer, until he reached the shore, brushed lakewater from his pant legs, and sat beside the fire as casually as a man returning late to a barbecue.

That was when he told us about his final moments.

The paramedics were working frantically over his body, he explained, when suddenly he looked upward and saw the counterfactual version of his life—the life he might have lived had he not spent decades performing for strangers like a peacock drunk on its own feathers. In that vision he was no longer prowling the beach with pickup lines and fraudulent pedigrees. He was a husband. A father. He walked peacefully along the shoreline beside a woman who genuinely loved him. Four children orbited around them in bursts of laughter while two rescue dogs exploded through the surf in ecstatic loops.

Everything glowed with an unbearable softness.

The sky was pale blue, not dramatic enough for cinema but beautiful in the way honest things often are. Sunlight fell gently across the water as though the world itself had abandoned judgment. Somewhere in the distance there was music—not literal music, but the emotional equivalent of it, the kind that arrives when your nervous system finally unclenches after years of pretending.

And in that impossible stillness, Sid turned toward God.

Not toward status. Not toward women. Not toward applause. Toward God.

He begged for another chance. He promised he would abandon the counterfeit life and live honestly at last. It was as if existence itself had paused to offer him one final rehearsal for redemption. For the first time in his life, he experienced something that required no performance whatsoever: peace stripped of vanity. Beauty without spectators.

Then the bee venom reached his heart.

That was the cruelty of it.

Just as he believed grace had opened a door for him, his body failed. The bee won. Sid Briggs—master raconteur, counterfeit aristocrat, beach peacock, human smoke machine—died mid-negotiation with eternity.

Around the bonfire, dream-Sid spoke to us without swagger, without embellishment, without the narcotic glaze of self-invention. He told us he was not a man to imitate but a cautionary tale with suntan oil on it. A fraud. An impostor. A man who had spent so much time manufacturing an image that he neglected the architecture of an actual soul.

He made us swear we would not waste our lives chasing the same hollow performance.

And once we promised him—once he was convinced we understood—he rose quietly from the fire, walked back across the water toward the horizon, and disappeared into the dark.

A few years later, when I took music theory in college, I carried that dream with me to the piano. I tried to process Sid’s death the only way I knew how: by turning grief into melody. For nearly two years I worked obsessively on a composition called “The Ghost Story of Sid Briggs.”

Almost fifty years later, I still play it.

The notes have never dulled. Neither has the warning hidden inside them.

Some performances do not end with applause or redemption. Some end with collapse. Too little truth. Too much theater. And no encore.